Helping founder-led bridal, jewellery and lifestyle brands grow stronger through strategy, storytelling and commercial marketing.
I've spent years in bridal and luxury, most recently as Managing Director at Charlotte Mills. Now I work with founder-led brands specifically. I know what it's like to make these decisions with limited time and no big team behind you, because I've done exactly that.
Hi, I’m Emma
Services
A few of the ways I can help, whether you need one focused project or ongoing support. Have a look through, or get in touch if you're not sure what fits.
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Sometimes the most useful thing I can do is take a proper look at where you are right now. You'll come away with a few quick wins you can act on immediately, alongside an in-depth review of every area of your marketing, broken down clearly so you know exactly where to focus. Delivered as a PDF you can keep and refer back to, with a full walkthrough on a call.
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Knowing what to post, and when, is one of the hardest parts of running a brand day to day. I'll build you a clear direction, a content calendar, and creative briefs you or your team can simply pick up and run with. Available either way, depending on business needs.
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If you're not quite ready for a full-time senior marketing hire, but could really use one, think of this as that role, without the full-time commitment. I'll oversee your marketing across social, email, your website, collaborations and partnerships, and more, setting direction, making decisions, and keeping it all moving forward.
STORYTELLING
In bridal and luxury, you're rarely selling on features alone. You're selling someone's place in a story: a wedding day, a milestone, a memory that lasts.
Let’s Chat!
Tell me a bit about your brand and what's on your mind, whether that's a specific project, ongoing support, or you're honestly not sure yet what you need. We'll figure out what actually fits from there.
